Niki Inouye

Social Media and Marketing Strategist

Relevant Experience
InstallLogic Internet Marketing, Oregon City, Ore.
Account Manager, February 2011-July 2011
–   Set up client social media accounts and created initial content, followed by teaching the client basic social media techniques.
–   Prepared and sent out press releases for clients created for SEO purposes.
–   Wrote posts and articles for the company blog.
–   Conducted various search engine optimization techniques, including keyword research and setting up directory accounts. Results led to a dramatic increase in search engine rankings.

MKIG.com – My Kid Is Gifted
Public Relations Assistant, January 2011-June 2011
Contacted various bloggers to promote the MKIG site on their blog, gaining coverage and viewership.
Maintained and implemented Twitter account.

Tactics Board Shop, Eugene, Ore.
Social Media Marketing Intern, June 2009-September 2009
Online Marketing Specialist, September 2009-Janurary 2011
–   Jump-started social media campaign that led to an influx of consumer interaction and sales.
–  Monitored, created and implemented social media promotions, content and information.
–  Filmed and edited product videos and video reviews using Adobe Premiere.
–   Assisted with management of affiliate program and additional SEO research and   management.

The Ulum Group, Eugene, Ore.
Public Relations Intern, April 2009-June 2009
–  Conducted online research for different promotional tactics.
–  Created and designed projects for multiple clients simultaneously.
–  Prepared press releases, news releases, and media advisories for local media.

Additional Experience
–   Advanced knowledge of social media strategy for businesses. Includes but is not limited to blogging, Facebook, Twitter, LinkedIn, Foursquare and YouTube.
–   Proficient in Adobe Premiere, Photoshop, InDesign and Dreamweaver. Proficient in Microsoft Office Suite. Both Mac and PC knowledge.

UNIVERSITY OF OREGON, graduated June 2009
–   B.S., Journalism, public relations major
–   Psychology and communication studies minor


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